USA Today bestselling author Andrea Pearson has been a leader in the indie author arena since early 2011, with 75+ titles under her belt and over a hundred articles published on professional blogs and websites. She co-hosts the popular Six-Figure Authors podcast, and she offers multiple online courses that surround her favorite topic: marketing. Andrea was executive director for Indie Author Hub for a year and a half, and she is frequently invited to teach advanced newsletter marketing tactics and successful promotional campaigns at conferences and workshops. She is a frequent instructor at Dean Wesley Smith’s Business Master Class for Professional Writers. Andrea has been interviewed on the Science Fiction and Fantasy Marketing podcast, the Rocking Self-Publishing podcast, and the Creative Penn. Her tips have been mentioned several times on the Sell More Books Show. Learn more about her at

All Sessions by Andrea Pearson

14:00 - 15:00
Room 420A/B

Marketing Strategies from Top Authors

Is there a secret sauce combination that keeps bestselling authors at the top of the charts and pushes everyone else down? What exactly are those top authors doing to find the success that many others are somehow missing out on? Discover the answers to these questions by attending Andrea Pearson’s presentation on marketing strategies from top authors. As a popular conference presenter and co-host for the successful Six-Figure Authors podcast, Andrea has had a lot of opportunity to interview and interact with six- and seven-figure authors. For this presentation, she asked authors the question, “What one thing would you attribute your success to?” She gives those answers here, plus the nitty gritty unglamorous details that many don’t want to hear.

13:20 - 12:45
Room 420A

Round Table Chat

A round table chat with one of our guest speakers! Get to know them better and ask them almost anything! MAXIMUM 6 PARTICIPANTS. Register at the conference to be a part of this discussion.

15:15 - 16:15
Room 420B

Writing Books that Market Themselves

Have you ever been told to focus on writing your book first and worry about marketing later? Pretty solid advice, right? If there was something you could do during the writing process that would help you get better downloads, though, would you want to hear it? The answer to this question is almost always YES. In this presentation, USA Today bestselling author Andrea Pearson will take you through craft-centered topics that significantly help books market themselves. She’ll discuss tactics that turn readers off, mistakes authors make with their openings, and villains that readers love to hate. She’ll also teach about various things that catch reader’s attention, plus characters your fans will root for. And all of this with an eye on marketing. If you need a dose of excellent craft added to fantastic royalties, don’t miss Writing Books that Market Themselves by Andrea Pearson.